About OYELERE EMMANUEL
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The New times Magazine explains the secret success of Danger…
A lot of people are wondering how Aliko Dangote emerged the richest black man in the world. Many are imagining funny things without proof while others are trying out illogical things to attain his height. Now it’s time for you to stop the search no more because All Times Magazine have discovered those secrets and have shared them here to help you attain his height and even more:
– Aliko’s Strong Will Power
To attain the height of the richest black man in the world you must possess a strong-willed spirit. You must dogged and persistent. To people like Aliko Dangote success is not an option but a must and No is not an answer neither is it an excuse to give up.
Take for instance, Dr Mike Adenuga, who had his telecom license revoked twice and lost over 20million dollars but yet he refused to give up. Orji Uzor Kalu had his oil bloc license and his aviation license revoked; his airline business was grounded and the business accounts of his publishing firm (The Sun) were frozen, yet he refused to give up. Chief Cletus Ibeto’s cement company was shut down by the government but he persisted and refused to give up.
So if you are ever going to have your name listed as one of the richest people in Nigeria; then you must be prepared to stick it through to the end. Giving up is not an Option in this very game so you must come prepared!.
- Aliko Dangote is Business- Minded and focused
Aliko thoroughly understands his line of business and tries to keep it on track always. He knows the in-depth intricacies of the various businesses he is involved in and as such always has a Plan-B in cases of unforeseen forces. He is extremely focused and careful to choose specific businesses because when he chooses them he sticks to them.
If you are ever going to make it in Nigeria, then you must obey the first law of business success by Andrew Carnegie; the steel mogul.
“And here is the prime condition of success, the great secret. Concentrate your energy, thoughts and capital exclusively upon the business in which you are engaged in. Having begun in one line, resolve to fight it out on that line; to lead in it. Adopt every improvement, have the best machinery and know the most about it.” – Andrew Carnegie
If you think this statement is a mere fad, then think again because it’s the truth in its entirety. Aliko Dangote focused on commodities and basic needs while Femi Otedola concentrated on oil and gas. Jim Ovia focused on banking. Cosmos Maduka and Ade Ojo focused on automobiles; Fola Adeola focused on banking, Leo Stan Ekeh concentrated on computers and Raymond Dokpesi focused on broadcasting and entertainment. This should tell you that concentration is a key factor to succeeding in business.
- Aliko has a strong business mission and vision
Aliko Dangote, is on a mission to provide the basic needs of over 150 million Nigerians; Femi Otedola is out to provide Oil and gas at a uniform price with faster delivery. Fola Adeola is on a mission to provide innovative banking services to Nigerians; Leo Stan Ekeh wants to put a computer in every home and Raymond Dokpesi is out to give Nigerians uncompromised news and information on happenings. A strong business mission and vision is the reason these men emerged successful.
To be a billionaire you must have a strong business mission and vision; and these two factors propel them to greatness. Take away the business missions of the aforementioned and trust me they’ll be no more.
- Aliko is an excellent networkers
Networking is a very important factor every business person must bear in mind. The richest people in Nigeria became rich because they are good networkers. They network among themselves and even patronize each other’s services; and when a big deal is on board, they pool their resources together, form a consortium, execute the deal and split the profits. This is how Aliko emerged the richest people in Nigeria.
- Aliko thinks big, is flexible and also open to competition
Nigerian billionaire entrepreneurs are big thinkers but their greatest strength is flexibility. They think big and love to do big things despite the fact that they started small. Aliko understands the terrain very well; he knows that the government is the most inconsistent body so he prepares himself beforehand.
Successful businessmen keep an eye on the ever changing pattern of the government and swiftly adjust their businesses to align with such change. They are also quick to adapt to current situation and trend while their competitors are still grappling with the reality on ground
Aliko Dangote is the largest cement manufacturer in Africa and also wants to build the biggest refinery in West Africa, Femi Otedola is the largest diesel importer in Nigeria; Ifeanyi Uba’s Capital Oil and Gas is the largest importer and distributor of Kerosene.
Jimoh Ibrahim runs Nicon (the biggest insurance company in Nigeria), and Raymond Dokpesi owns the first indigenous cable network television in Nigeria. So if you are going to leave a legacy in life, then you must think big and act big.
- Aliko is an opportunist
The richest people in Nigeria are opportunists; they know how to take advantage of situations. Where others see problems, these set of individuals see opportunities and start a business around such opportunity. While other Nigerians shy away from adversity; these men embrace adversity because they know that behind every adversity is opportunity.
“Behind every adversity is an opportunity. If you lament over the adversity, you will miss the opportunity.” – Ajaero Tony Martins
They know that wealth lies in their ability to convert problems into opportunities and value; just like the ancient alchemists that tried to turn lead into gold.
“A good businessman must have nose for business the same way a journalist has nose for news. Once your eyes, ears, nose, heart and brain are trained on business, you sniff business opportunities everywhere. In places where people see a lot of obstacles, I see a lot of opportunities. At times, there is something instinctive in me that tell me a business opportunity exist even at a place where others see nothing. That is what makes me different, maybe unique. A good businessman sees where others don’t see. What I see, you may not see. You cannot see because that is the secret of the business… the entire world is a big market waiting for anybody who knows the rules of the game.” – Orji Uzor Kalu
- Aliko has a strong business management team
It is often said that behind every successful man is a woman. In this case, I will say that behind every successful entrepreneur is a strong business management team. The presence of a business team is the reason why Nigerian billionaire entrepreneurs and richest people can swiftly take advantage of opportunities; raise capital and run multiple businesses while minding their family affairs. A business team is vital in your transition from a small business to a big business.
- Aliko is People-Oriented
Above all the secrets of Aliko Dangote, this happens to be the greatest. His love for Nigeria has made him invest heavily in the country’s welfare. This factor is so prevalent that even Aliko Dangote advocated the need for entrepreneurs to firmly believe in Nigeria; instead of going abroad in search of greener pasture. This is to say that if you must strike it rich in your country; then you must believe in your country.
If you really want to imprint your name on the sands of time, then replicate these strategies and I will see you at the top.
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Asa (pronounced “Asha”; born 1 September 1982) is a Nigerian French singer-songwriter, and recording artist. Her stage name “Asa” means “Hawk” in Yoruba.
Born Bukola Elemide, Asa was born in Paris, France to her Nigerian parents. Her family returned to live in Nigeria when she was two. Asa grew up in Alagbole, a boader town in Ogun state near Lagos, in the south-western part of Nigeria. Whenever Asa came home from school in Nigeria, she discovered musical acts like Erykah Badu, D’Angelo, Raphael Saadiq, Lauryn Hill, Femi Kuti and Angélique Kidjo. This was while she was in pursuit of educational excellence, and these musical acts are whose footprints she dreamed of following.
She has been singing since she was young that’s why she went to Peter King’s Music school and learnt the guitar. In 2002 she came to France on a Jazz project with Nigerian musicians and then in 2004 she came back to Paris to start her career. She had a fund from the French cultural center of Lagos. Moreover she worked with Manu Dibango. Then she recorded her first album and the songs are in English and Yoruba as she can’t speak French very well, but she wants to learn the language.Asa
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10 Tips to help build a strong and happy marriage
1. Build trust into your marriage. It takes effort to built a happy marriage succeed. So, be determined not to flirt or get too close with members of the opposite sex. If you do, in the back of your mind, you could begin to view someone else as an alternatives when your marriage goes through a rough patch. Having an alternative will weaken your resolve to make your marriage work. Trust is the foundation of a happy marriage and it’s something you need to work at.
2. Show respect by paying attention. Listen to your spouse when he or she talks to you. Mutual respect is vital for a happy marriage. When you give your mate your undivided attention it shows that you respect them and value what they have to say. If your spouse talks to you when you’re in the middle of something important, explain that you want to hear what they have to say and suggest a time when you’ll be able to pay better attention.
3. Do fun things together. Find thing that you enjoy doing together and then make time to do them. Exercise together, go on walks, or take on mutually enjoyable projects together. It doesn’t matter what it is, as long as you both have fun doing it. Spending time together enjoying each other’s company will strengthen your happy marriage and add another meaningful dimension to your relationship.
4. Learn from your experiences. Figure out when to do, or not do, certain things. For example, if you find that you tend to be tense and cranky when you’re hungry, minimize your conversation with your spouse during those times. Similarly, if you see that your spouse gets worked up whenever you mention the name of a certain person, don’t mention that person’s name unless absolutely necessary. Build a happy marriage by being smart enough to learn from the past.
5. Be polite to your mate. When speaking with with your partner, use phrases like please and thank you. Being polite should not be viewed as a formality. It is a way that we honor our mate and it helps them to feel appreciated and respected. Being courteous is like the oil that helps a happy marriage run smoothly and reduces unnecessary friction. If you can be polite to a stranger, then it should be even more important to be polite to your marriage mate.
6. Never say “I told you so.” Strike the phrase “I told you so” from your vocabulary. They already know that you told them so, why rub it in? Saying so only creates ill will between you and your spouse. We all mess up from time to time. And when we do having it rubbed in our face doesn’t help. A little support and encouragement will do a lot more toward building a happy marriage than taking a shot at your partner when they are already feeling bad.
7. Don’t Keep Score. Marriage is not a contest so don’t walk around with a watchful eye making sure your partner carries there share of the load. Instead, take the view that it doesn’t matter if you end up doing more than half of what needs to be done. Trying to make your relationship fifty-fifty proposition will cause a lot of unnecessary tension and you don’t need that. So unless your spouse is a total slacker, recognize that in a happy marriage both partners try to help their mate carry the load.
8. Don’t sweat the small stuff. A family court judge once commented that in 99 percent of the divorce cases he presided over, the couples were upset over very trivial things. Wouldn’t it be ironic if a marriage was strong enough to stand up to all the big challenges, but couldn’t get past the minor irritations of daily life? Here’s a secret from my own happy marriage. Learn to view your partners little idiosyncrasies as entertaining rather than irritating. It works, so don’t sweat the small stuff.
9. Greet your partner with a smile. We all want to know that our mate is happy to see us. Well, when they greet us with a smile it reassures us of that, and our smile does the same for them. A smile can do so much and requires so little effort. It has the power to lift someone’s spirits and it sets the stage for a pleasant reunion after a long and perhaps difficult day. If you want a happy marriage, lead with your smile and let that be the first impression you make when you greet your mate.
10. Respect your spouse’s privacy. Don’t go through your partner’s things out of curiosity or in an effort to check up on them. We all want our privacy to be respected and when someone violates that it feels offensive. Don’t let a sense of insecurity cause you to become overly suspicious of your your mate. On the other hand, being secretive can create suspicion. A happy marriage should be built on open and honest communication. So, if there is something you need to know, ask, don’t snoop.
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Helps with Diversity
Effective workplace communication is important in companies with workplace diversity. Good communication skills help to reduce the barriers erected because of language and cultural differences. Companies that provide communication training to domestic and international employees reap the benefits of effective workplace communication. Companies can avoid cultural confusion and miscommunication by training international employers early in their careers and on a regular basis. Effective communication causes productivity to increase, errors to decrease and operations to run smoother.
With global business transactions continually increasing, the need for effective communication to meet global demands is also increasing. Managers and employees must know how to effectively communicate with the company’s international counterparts. The difference in cultures requires managers to understand terms commonly used in America that another culture finds offensive. Companies that prepare workers to excel with verbal and nonverbal communications skills find it easier to enter into global marketplaces than companies that do not prepare its employees. Effective communication is important for businesses looking to expand beyond its domestic borders.
Effective communication in the workplace helps employees and managers form highly efficient teams. Employees are able to trust each other and management. Effective communication reduces unnecessary competition within departments and helps employees work together harmoniously. The result of a team that works together is high productivity, integrity and responsibility. Employees know their roles on the team and know they are valued. Managers are able to correct employees’ mistakes without creating a hostile work environment. A manager who openly communicates with his subordinates can foster positive relationships that benefit the company as a whole.
An improvement in employee morale can result from effective communication. Although pay is a concern for many workers, it is not their only concern. Employees appreciate good communication coming from management. It produces a healthy work environment. When employees are satisfied with their jobs, they are able to efficiently perform their duties with a positive attitude. Failing to communicate effectively in a workplace leads to frustration and confusion among employees. However, managers can alleviate such problems by keeping the lines of communication open.
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As Coca-Cola turns 130 this year, archivist Justine Fletcher tells the story behind the brand’s iconic sign at Piccadilly Circus, and how it’s been lighting up the streets of London for more than 60 years.
More than 60 years ago, the famous Coca-Cola sign turned on at Piccadilly Circus. It stood 44 feet tall and stretched 44 feet wide, had nearly a mile of neon, and weighed 5,000 pounds. Built by British company, Claude-General Neon Lights, Ltd., and placed in the most iconic area of London, Piccadilly Circus, the sign found a home among other neon signs of the times.
The current Coca-Cola sign features state-of-the-art technology. It started in 1954 as a simpler version with a 17- second timing sequence spelling out “Have a Coke”, followed by yellow, double-outline tubes showcasing the words, “Delicious” and “Refreshing”. Finally, the Coca-Cola trademark would appear as the lights spiraled around in a circle.s
“I would not, by any far away stretch of the imagination, do away with the Piccadilly Circus sign. I am sure it has added to the extraordinary quality of Coca-Cola all over the world.”
That sign with the clean design and powerful message sat between the Every Ready Batteries and Guinness neon signs, while thousands of people and cars moved through the busy intersection. Often referred to as a “Spectacular Sign” these large signs appealed to the eye with their mass, color and action, and made for an exciting and unusual display.
Why Piccadilly Circus?
The area began as a link between Piccadilly and Regent Street. The tube opened at Piccadilly Circus in 1906, and Perrier became the first advertiser two years later.
Many other signs soon appeared, and visitors were awed with signs from Wrigley’s Chewing Gum, Gordon Gin, Army Club Cigarettes, Schweppes Tonic Water and, of course, Coca-Cola. More than 50 brands have advertised in Piccadilly Circus, with Coca-Cola being in Piccadilly the longest of any advertiser.
The building and installation of the sign is chronicled in a leather-bound photo album in the Coca-Cola archives. The black-and-white images inside document the workers who made the sign from draft board to finished product.
Photos show sheet metal being cut with machines, workers painting the metal and installing the neon tubing. On site, scaffolding rose into the air as workers installed the sign in large sections until the final piece was placed and the sign was lit.
Five Years Later…
Despite its beauty, and the millions of tourists and passersby who viewed it, at one time Coca-Cola executives questioned the advertising value versus the cost of maintaining the sign.
Several executives in the Export Corporation of Coca-Cola in New York considered taking the sign down due to costs just five years after it was erected. In 1959, Delony Sledge, Coca-Cola’s advertising director, wrote a letter to Paul Austin, then head of the Export Corporation, strongly stating the value of the sign.
Sledge wrote, “I would not, by any far away stretch of the imagination, do away with the Piccadilly Circus sign. I am sure it has added to the extraordinary quality of Coca-Cola all over the world… It is the type of extraordinary thing which competition has found difficult to match. It is costly, of course, but it is worth the money.”
He continued, “If we, in presenting Coca-Cola to our consumers, are content to do ordinary things, in an ordinary way, we must of necessity be content to become and remain, an ordinary product.”
Sixty years have since passed, and a Coca-Cola sign still lights up the night at Piccadilly Circus. At the crossroads of one of the most famous advertising spots in the world, it’s easy to say, it is far from ordinary, Mr. Sledge.
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KNOWLEDGE OF THE CUSTOMER
In selling, the words to take note of are “buy” ,” buyer” and “buying”..
In modern days, we regard selling process as the buying process.
It will be practically impossible for a salesman to sell anything unless he can condition the mind of the prospect (potential buyer) so that the prospect buys.
Note that, a sale cannot be made unless the mind of the buyer undergoes a change of mind towards the product/service. You get?
The major task of the salesman is to know how to change the mind of the customer and this can be achieved by making the right impression on the mind of the prospect. Also take note that, a bad product will sell once.
There are 6 key concepts that a salesman must understand before he can rightly answer that basic question: HOW DO BUYERS CHOOSE?
The concepts include :
1. Selective perception
2. The buying motives
3. The hierarchy of effects
4. Post- purchase dissonance
5. Buy tasks and buy phases
6. The characteristics of goods
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The following questions should be answered before we can come to a conclusion that we are in a reformed society.
1. What does reforming means?
2. Are the youths ready to reform the society?
3. Who are the youths?
4. What does the society stands for?
A reformed society is a society which has the following characteristics :
-Hard working individuals
-Well channeled religion
-Existence of education etc
Reforming is a process of improving, advancing, changing the situation of things, politics, and society.
The youths are ready to reform the society, positively .
‘The youths are the group of teenagers. The term teenager is often considered synonymous with youth. Youth is the time of life when one is young, but often means the time between childhood and adulthood (maturity). It is also defined as “the appearance, freshness, vigor, spirit, etc., characteristic of one who is young”
On the other hand, the society is the aggregate of people living together in a more or less ordered community.
From the explanation above, the society is you and I.
The society can only be reformed or we can only have a reformed society, if the youths or members of the so called society are reformed, mentally, and physically.
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✅what it means and how it works?
Marketing literature, also known as collateral, means the image, packaging, and suit you give a product. It entails the orientation you want people, both potential and existing, to have about your products or services.
The idea behind this literature is ‘The silent sale man’. That is, the point of attraction for your product.
Your company’s or personal literature should have the following, accordingly :
see diagram :
-product -physical appearance and content
-price -affordable price based on economic value
-place -easy to reach
-promotion -coupons, buy 6 and take one for free
-consumer loyalty -Regular buyer ie customer
product/service spread through person-to-person advertisement -creates more awareness
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